The Evolving PDP

by inrhythmAdmin | December 2, 2014 |  0

For many retail sites, customers are funneled into online purchasing from the search field, the site’s navigation through the Product Array (PA) page to ultimately land on the Product Description Page (PDP) to make a purchase. What is the PDP, and why is it so important? The PDP contains all of the relevant information about […]

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Empowered Teams Deliver Maximum Benefits

by inrhythmAdmin | December 2, 2014 |  0

Genuinely empowered teams offer many strong benefits to an organization. Distributed decision making increases the capacity of a development organization. Creative problem solving at the team level fosters innovation. Adaptation to new learning is faster at the team level than at the stakeholder level. Fully engaged team members invest more in the success of their […]

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Do You Have Your UX Checklist?

by inrhythmAdmin | November 20, 2014 |  0

When people ask what makes a web experience successful, the go to answer usually is “it has to be easy to use”. Though that statement is correct, it is still very generic and vague. What are the traits that make a website easy? How is this accomplished?A few years ago, I worked at a startup […]

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Scrum as a Management/Team Bargain

by inrhythmAdmin | November 17, 2014 |  0

Introducing Scrum for a product development team in the enterprise environment creates a new bargain between management and the team. A clear understanding of this bargain helps each party take full advantage and maximize the win-win outcomes. The team uses a visible backlog, information radiators, and frequent product reviews to provide transparency into their operations, including to management. […]

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